Bloomberg has unique data I use to calculate which companies get the most news coverage. We calculate the average number of articles per day across two hundred thousand sources in 40 languages.
Key observations as Q2 ends:
–Apple remains the most covered company.
–Boeing and Renault saw big increases.
–Facebook’s coverage has declined; Netflix has increased.
–Coverage of Hitthink RoyalFlush skyrocketed in Asia
–There’s more coverage in the Americas, comparable amounts in Asia and Europe and a big drop off for Eastern Europe, the Mid-east and Africa.
–Coverage in U.S. is dominated by tech and financial firms
–Coverage in Europe focuses on carmakers.
–The volatility of coverage is surprisingly low, meaning year after year companies tend to get about the same number of daily news articles.
Ted Merz 